Revvo Novato

Novato means “beginner” in Portuguese and is inspired by the founders’ own story. Not coming from a long established wine background, they embrace this condition with curiosity, irreverence, and a subtle sense of irony. Novato is an Alvarinho that celebrates creative freedom and the absence of rules that often come with starting something new, translating the spirit of the novice as intuitive, fearless, and open to experimentation. The illustration evokes a sense of wonder, almost magical, portraying a character rooted in classic wine culture and Old World references, yet reinterpreted through a contemporary and irreverent lens. Floral notes, lightness, and subtle urban moments unfold a fresh and vibrant character where tradition is gently disrupted by modernity and reinvention happens naturally through conversation, laughter, and shared experiences.

Graphic Design, Label Design, Packaging


Revvo Novato
The Freedom to begin

[EN]
Novato means “beginner” in Portuguese and is inspired by the founders’ own story at Revvo Vinhos e Vinhas. Without a traditional wine background, they embrace this condition with curiosity, irreverence, and subtle irony, shaping a wine line that celebrates creative freedom and the openness that comes with starting something new.
The label that inaugurated the line is an Alvarinho, expressing freshness, floral notes, and a vibrant, intuitive character. Its illustration evokes the sensation of the new and the courage to take risks with a touch of naive wonder. Alongside it, the Chardonnay introduces a lighter, more urban expression, connected to everyday routines and spontaneous moments, keeping the line open to future interpretations.

[PT]
Novato significa “iniciante” em português e nasce da história dos próprios fundadores da Revvo Vinhos e Vinhas. Sem uma trajetória tradicional no universo do vinho, eles assumem essa condição com curiosidade, irreverência e ironia sutil, dando forma a uma linha de vinhos que celebra a liberdade criativa e a abertura de quem está começando.
O rótulo que inaugura a linha é um Alvarinho, marcado por frescor, notas florais e um caráter vibrante e intuitivo. Sua ilustração evoca a sensação do novo e o gesto de arriscar com um olhar quase ingênuo. Ao lado dele, o Chardonnay traz uma expressão mais leve e urbana, conectada à rotina e aos momentos espontâneos, mantendo a linha aberta a futuras interpretações.


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